Cassava Entertainment believes that the primary product sold in the business of tourism is the story of the people of the Bahamas. That story is best told by the experience of the expressions of their unique culture, offered in ways that invite sharing, first among the Bahamian community, then offered to the world at large. This unique story, which speaks of a rich history, both a beautiful natural environment and a delight-filled built environment, strong beliefs built upon both European and African origins and an engaging lifestyle, both anchor the identity of these gifted people and forms the basis for a robust tourism business. It is therefore essential that the country maintains a strong focus on the development of cultural presentations. Cassava Entertainment will offer a wide range of cultural presentations, both for the development of a strong Bahamian identity and as attractions for the development of the tourism business.